SUB ZERO SDN BHD was incorporated on 15th March 1997 with our main business operation distributing alcoholic drinks and beverages throughout Malaysia. Our client base network includes departmental stores, restaurants, hotels, entertainment centres and retail outlets and has maintained its stand in the highly competitive Malaysian beer market.
SUB ZERO SDN BHD sells and distributes all brands of beverages including the well-known China "Tsingtao Beer", and fashion drink, Sub Zero Alcoholic Soda. Other products marketed include Kingfisher, Martens Pils, Bavaria, Ambassador, Single Malt Whisky and other brands of alcohols, soft drinks, mineral water and red wines.
Apart from having a steady marketing force, SUB ZERO SDN BHD also appoints distributors all over Malaysia to promote and market ours products and these included the states of Sabah, Malacca, Johor Baru, Skudai, Penang, Butterworth, Ipoh, Negeri Sembilan, Pahang and Port Dickson. With the full co-operation of our marketing force and distributors, we provide the most comprehensive and quality service.
As the range of products vary greatly, the company has divided them into different categories to meet the requirements of different age groups according to their alcohol contents. Furthermore, there are individual promotions and advertising strategies for individual products at different seasons. Through a series of effective promotional activities, the products are introduced into the Malaysian market while promoting better overall quality for the beer industry to aid the stability of the nation's economy.